videos

Project: USAID Dreams Innovations Project

Challenge: The organization delivered a highly visible program for USAID and wanted to convey its impact to gain sector influence and position (for onward funding).

Target Audience: USAID staff, government stakeholders, sector-specific international non-profit organizations

Strategy: I worked with the team to go beyond the statistics typically used to convey program impact, and created an intimate, emotional video that showed how the program changed girls’ lives. This was presented at events, on websites, and shared digitally.

Company: World Education, Inc.

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Project: UNICEF Life Skills' Education Project

Challenge: The organization had spent a decade developing a national program that had received little recognition. They wanted to celebrate the work and make stakeholders aware of their contributions.

Target Audience: government stakeholders, funders, sector-specific non-profits

Strategy: I pitched the idea of a short video that would cement the organization’s brand and influence within the sector, and more easily reach high-level decision-makers for onward positioning and funding. This was presented at events, on websites, and shared digitally.

Company: World Education, Inc.

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My Work

  • Landing Pages & Websites

    From website concepting and copywriting (carousels, news, projects, About Me pages, and FAQs) to writing great product landing pages - I got you!

    Website Copy

  • Social Media

    Think Facebook ads, Instagram, TikTok and X feeds, I concept and write catchy copy that drives up your CTR to get more customers to your landing page.

    Social media copy

  • Product Descriptions

    I study your existing materials and work with you to understand your brand’s tone - and develop a tone guide if needed - to write compelling on-brand product descriptions.

    Product Copy

  • Videos

    I am a veteran screenwriter. I can concept and write your script, and work with your videographer to showcase and edit your best story.

    Video Writing

  • Content Writing

    Let me be your ghost writer and convey your authority and expertise through blogs, brochures, ebooks or press releases.

    Content Writing